Drug ads lead to better health

Direct-to-consumer advertising, like those prescription drug commercials that air between your favorite shows, are actually paying off with better health outcomes for patients, according to a recently published study by Jayani Jayawardhana, an assistant professor in the College of Public Health. read more

Direct-to-consumer advertising, like those prescription drug commercials that air between your favorite shows, are actually paying off with better health outcomes for patients, according to a recently published study by Jayani Jayawardhana, an assistant professor in the College of Public Health.

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SOURCE: News – Read entire story here.